In part three of this webinar series, you will learn the basic principles of how to turn competitive data/research into actionable sales resources.
Join us on Tuesday, Sept 29, 2020, at 12:00pm Pacific/3pm Eastern.
Collecting and transforming data into actionable competitive intelligence (CI) is a difficult phase of CI, so having a few proven processes can really help. In this part, you will learn analytical methods to scrutinize the raw data along with the ability to synthesize this data into a relevant and compelling narrative.
Join us on Thursday, Sept 10, 2020, at 1:00pm Pacific/4pm Eastern.
Competitive analysis (competitive intelligence) is critically important for strategy, planning, and sales support. But it should also permeate an organization’s DNA, preserve high ethical standards, and deliver high quality content. Competitive awareness is like security awareness or commitment to quality – it’s the duty of everyone in the organization. This is what we call a […]