Industry Analysis • Market Execution • Demand Generation

Digital Retail

Mktg_Podcast-19: Rebranding Office, Low-Margin M&A, Brand Loyalty

Microsoft Office has become Microsoft 365. Retail mergers are interesting because it’s a competitive low margin business. Buying vs. shopping maps well to online vs. in-store. Meat alternatives is tough market. And a big discussion on brand loyalty.

Mktg_Podcast-4: Digital Retail, Metaverse, Outsourcing

We start with the news of Amazon closing their physical retail (not grocery) stores and the interplay between physical and digital commerce, on to the Metaverse and today’s use cases., and ending with a discussion of outsourcing and its impact on business profits and identity.