Mktg_Podcast-53: Myths and Myth-takes
Myths and “Myth-takes”
– Customer is always right
– All good marketing must have case studies
– You must be data driven
– “jellybeans, espresso machines, and foosball make offices fun place to be…”
– Hire people who are smarter than you are…
– Great products sell themselves
– “The way to get started is to quit talking and begin doing.” – Walt Disney
– They have a PR problem
– Good ideas are a dime a dozen
– “Your most unhappy customers are your greatest source of learning.” – Bill Gates
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